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Julie Greenwald and Max Lousada Launch 26.2, a New Label, in Partnership With Sony Music

Julie Greenwald and Max Lousada Launch 26.2, a New Label, in Partnership With Sony Music

adminkush

LA KW

abril 15, 2026 • 5 min lectura

As expected, former top Warner Music execs Julie Greenwald and Max Lousada have launched 26.2, a new record label in partnership with Sony Music, the pair confirmed in Music Business Worldwide on Monday. The pair — who stress that their new company is a label, not a JV, distributor or services platform — recently signed […]

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